Ivy Admissions Co.
- Services : Web Development, SEO, Social Media Management, Paid Ads, Reputation Management
- Date :25 November, 2018
Challenge
To design and create Ivy Admissions’ entire digital marketing strategy in order to streamline operations and increase the number of leads converting online. FlashTech Creative delivered a custom coded SEO-friendly website and increased every measurable metric on existing and new social media channels.
Website
FlashTech Creative created a custom website design that provided the ultimate user experience for students and parents who were interested in Ivy Admissions’ services. The mobile-friendly website was optimized for search engines and any mobile device. We also utilized custom automation software to convert visitors once they landed on the site. Within the first 6 months of service, their website increased in Google search engine ranking from the fifth to the first page.
Social Media
FlashTech Creative created a unique social media strategy for Ivy Admissions to relay their brand message in a more effective way online. Our team created content for social media posts and Facebook/Instagram video Ad campaigns, which were utilized to bring in and convert new leads.
Ivy Admissions’ Instagram following increased from 120 followers to approximately 5,000 within their first two years of service.
Value:
- Increased Ivy Admissions’ revenue by 25%
- Increased social media following by 145%
- Increased website traffic by 77%
- Increased search engine visibility – 5th to 1st page
- Increased online lead conversion streams
- Created high converting social media advertising campaigns
- Streamlined social media and client acquisition strategy
Tools used: Google Analytics, Google Adwords, Google Forms, G Suite, WordPress, Creative Cloud, Facebook Ads Manager, MOZ, Asana, Instagram, Buzz Sumo, HootSuite, Zapier, Zoom, Calendly, Traniual.